Linking Is The Secret Behind Good Search Engine Optimization

The Internet is a network of isolated websites joined together by links.
If no other site ever linked to your site, no one would ever know that the site ever existed.

So links are the “glue” that binds websites together.
Obviously though not all links are of equal. A genuine interesting link found in the text of a high profile web page, will bring in more traffic than a link situated on an page totally unrelated to its topic.
This is the very important rule that most junior Webmaster forget. Web visitors are more likely to follow a link if it’s related by topic. More »